FULLY FUNDED ยท 8 WEEKS ยท BLENDED LEARNING
Master Digital Marketing
Unlock your earning potential
A free, 108 hour blended programme combining weekly face-to-face training with flexible home study. Build the digital marketing skills employers actively need or use them to grow your own income.
Good
Ofsted rated, April 2024.
93%
Retention rate.
200+
Local employer network.
100%
Pass rate.
How it works
Blended learning that fits around your life
One day per week at our training centre in Folkestone, Kent and then guided home study with tutor support. The best of both worlds, face to face teaching and the flexibility to study around work and family.
One day at the Training Centre
10:00am to 4:30pm each week, Face-to-face teaching with your tutor. Hands-on practical work and group discussion.
6 hours per session
Six days of online study
Complete workbooks and tasks at your own pace using our online portal. Lesson videos, pdf workbooks and tutor support.
7.5 hours per week
Why this programme
Three doors open at the end
Built from the same regulated content as our L3 Multi-Channel Marketing apprenticeship and designed to lead to a real next step.
Get hired
Stand out to local employers actively recruiting digitally-skilled staff.
Earn online
Build your own business or generate income through self-employment.
Progress further
Use this as a stepping stone into further qualifications.
Week by week
The 8 week schedule
Six core modules ยท 108 guided learning hours ยท One in-person training day per week
Training Centre
Home study with tutor support
Week 1 ยท Module 1
Training Centre
Introduction to digital marketing - online launch
Plus induction and online portal set-up ยท 6 hours
Home Study
Module 1 - knowledge tasks
Workbook, lesson pdf and video ยท 7.5 hours
Week 2 ยท Module 2
Training Centre
Digital launch strategies for success
PowerPoint, workbook and video ยท 6 hours
Home Study
Module 2 - knowledge tasks
Workbook, lesson pdf and video ยท 7.5 hours
Week 3 ยท Module 3 Part 1
Training Centre
Webinars and masterclasses
PowerPoint, workbook and video ยท 6 hours
Home Study
Module 3 - knowledge tasks
Workbook, lesson pdf and video ยท 7.5 hours
Week 4 ยท Module 3 Part 2
Training Centre
Webinar preparation and delivery
Hands on practical ยท 6 hours
Home Study
Module 3 - knowledge tasks
Workbook, lesson pdf and video ยท 7.5 hours
Week 5 ยท Module 4
Training Centre
Email marketing
PowerPoint, workbook and video ยท 6 hours
Home Study
Module 4 - knowledge tasks
Workbook, lesson pdf and video ยท 7.5 hours
Week 6 ยท Module 5
Training Centre
Digital sales strategies
PowerPoint, workbook and video ยท 6 hours
Home Study
Module 5 - knowledge tasks
Workbook, lesson pdf and video ยท 7.5 hours
Week 7 ยท Module 6
Training Centre
Creating a sales and marketing plan
PowerPoint, workbook and video ยท 6 hours
Home Study
Module 6 - knowledge tasks
Workbook, lesson pdf and video ยท 7.5 hours
Week 8 ยท Final week
Training Centre
Final presentation and summative review
Present your sales and marketing plan ยท 6 hours
Home Study
Final amendments and reflective statement
Quality review preparation ยท 7.5 hours
programme details
At a glance
Duration
8 weeks
Total Hours
108 Guided Learning Hours
Format
Blended (Centre & Online)
Centre Days
One Day Per Week (10:00am - 4:30pm)
Support
Ongoing 1-2-1 Tutor Support
Entry
Age 19+ and Initial Assessment
Cost
Fully Funded by Kent County Council
Progression
A Job, Business or Further Education
apply now
Secure your place
Places are limited ยท We will be in contact